OrangeTee & Tie brings property listings and agent reviews to Carousell marketplace.
SINGAPORE, SG, March 23, 2018 – OrangeTee & Tie, one of Singapore’s largest property agencies is collaborating with Carousell, one of Asia’s largest and fastest growing mobile classified platforms to make real estate even more accessible to Singaporeans.
As part of efforts to reach out to a new generation of mobile-first consumers and property seekers, the partnership will see all verified reviews of OrangeTee & Tie agents made available on Carousell. The ‘Property Agents Review’ is the first review portal of its kind by a property agency in Singapore that allows customers to review and rate its property agents. This will be integrated with Carousell’s existing user feedback system and gives property seekers on the marketplace greater peace of mind when engaging agents.
This collaboration is designed to empower users to make smarter decisions when purchasing real estate. One in four people in Singapore use Carousell on a regular basis to buy and sell underused items, and many users aged 25 and above are now turning to Carousell for big-ticket items including cars and property.
With OrangeTee & Tie, Carousell users will be able to browse property listings with confidence. The additional database of reviews will also allow property buyers, sellers, tenants and landlords to get a full view of a potential property transaction, just as they would regular listings on the marketplace.
Steven Tan, Managing Director, OrangeTee & Tie said, “Consumer consumption habits continue to evolve, and even for big-ticket items such as property, they are turning to digital tools first. OrangeTee & Tie agents need to think about what their customers want and adopt multiple digital touchpoints to connect more effectively with prospective buyers and sellers. With Carousell, our agents bring more value to consumers, as they have information such as past reviews to help them make the right decisions. Our agents can be ‘friendly advisors’ to Carousell users, rather than just engaging with them in the usual transactional way. Entering into this strategic partnership with Carousell is aligned with the Real Estate Industry Transformation Map to embrace innovation and strengthen professionalism.”
Quek Siu Rui, Co-founder and CEO, Carousell said, “Property is a growing category on Carousell and we’re extremely excited to be working with OrangeTee & Tie. This partnership offers our community of buyers and sellers more transparency and empowers them to make more informed decisions when working with agents. OrangeTee & Tie also brings even more options to prospective property buyers with the addition of all their agents’ listings.”
